Insights
We’re always looking for new techniques and strategies to help our clients achieve their marketing goals – and we’d like to share them with you too. Find out the importance of a strong brand and marketing strategy, tips for SEO and digital marketing, as well as keeping up to date with what our Kettering based graphic designers are up to.
The secret sauce behind high-converting websites
Many businesses have a website, but few have one that actually converts visitors into customers. You can drive all the traffic in the...
Mosaic Board Print Case Study
Overview: We met up with Nathan, and Charlie from Mosaic Board Print to discuss the need for their new website, the process of this...
How Trust Signals turn visitors into customers
Quick SummaryTrust signals are visual or verbal cues that verify a business is credible and legitimate to potential customers. These...
How to improve your website speed and performance
Quick SummaryOptimising images for web design requires resizing, selecting appropriate file formats, and applying data compression. JPEG...
What is Conversion Rate Optimisation?
You’ve spent time and money building a website, and your traffic is increasing, but when it comes to actual results — leads,...
Why Personal Branding is crucial for coaches
In a world where coaches are a dime a dozen, standing out isn’t a luxury- it’s a necessity. And let’s be clear, personal branding, whether...
5 web trends in 2025- how to keep up to date with marketing trends
Quick SummaryWeb design trends in 2025 include artificial intelligence integration, digital maximalism, immersive micro-interactions,...
Why isn’t my website generating leads?
If your website’s traffic is ticking along but leads are practically non-existent, you aren’t alone. The truth is, generating leads is as...
How it feels to have a winning website
Quick SummaryA winning website provides a business with measurable growth and enhanced brand authority. This type of digital presence...
Value Proposition (The DeBrief 015)
Overview We are joined once again by our good friend Sophie Davies, from Your Marketing Department to discuss the foundations of a Value...
Is Wix or WordPress better for my website?
Quick SummaryWordPress is superior to Wix for business websites requiring long-term growth and technical flexibility. Wix is a proprietary...
What are the problems with a WordPress websites?
You’re looking for either a web developer or a platform to create a website for your company and are overwhelmed with the mountain of...
Fear and Love in Marketing (The DeBrief 014)
Quick SummaryMarketing strategies leverage fear and love as the two primary psychological drivers of consumer behaviour. Fear-based...
Top 5 things to look out for when using ChatGPT for content creation
In this article I'll cover some classic gotchas, things to steer clear of from the off, and how to programme an AI assistant to give you a...
Why Estate Agents need video in their marketing strategy
With the housing market the most balanced it’s been in 5 years, it continues to adjust with mortgage rates with positive signs of...