Your website is your digital shopfront, and 24/7 sales tool for your business. And whilst we need to communicate your brand values,...
The Definitive Guide for writing content for your website
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Content
Why not updating your website is losing you money
Your website is your business's first impression on your prospects. In fact, you actually have approximately 0.05 seconds to make this...
Why you should use video on your website and in your marketing strategy
It’s a well-known saying that a picture is worth a thousand words, so that must mean that a video is worth at least a million words. The...
How to use Marketing Funnels on your website to convert leads
A marketing funnel is a strategic framework businesses use to outline the customer journey. It represents the buying stages people go...
Why you should have Case Studies on your website
The Power of Case Studies A case study on a website is a detailed and in-depth examination of a specific project, campaign, product, or...
The Importance of Content in SEO (The DeBrief 004)
Overview Sam Sayer is joined once again by Chris Anderson, SEO expert from Springhill Marketing to discuss the importance of content...
Understanding your audience
What does it mean to understand your audience? Understanding your audience involves gaining insight into the characteristics, needs,...
Should I have a Blog on my website?
How to elevate your website with a blog ANY and EVERY business can benefit from having a blog! In an era dominated by Social Media, some...
12 ways to easily increase your conversion rate
Being able to generate leads is excellent, but the objective is to achieve a better return on your investment and generate more sales to...
The art of writing the perfect blog post
The key to a successful blog lies in mastering planning and writing. Whether you're crafting a lifestyle blog, a professional portfolio,...
What should I blog about on my website?
So, you're a business owner or creator. You've got this shiny and clean brand-spanking new website that's bringing in visitors daily. ...
How to produce a content marketing strategy that drives results
What is content marketing? Content marketing is a crucial aspect of modern marketing strategies. The objective of content marketing is to...
How to write content for your website
You only have one opportunity to grab your readers’ attention. Have I grabbed yours? It may sound simple but actually this is not an easy...
Why you should prioritise content marketing in 2023
Marketing content comes in many forms, but fundamentally it promotes your business value proposition and informs your current and...
The age of AI and the importance of producing fresh, original content
Note: AI Image tool Dall•E was used to create the blog image based on 'AI writing a journal'...! AI (Artificial Intelligence) has been in...
