You shouldn’t ever feel like you need to know enough designer-speak to be able to understand the jargon and the memes. Your designer...
What are touchpoints and why do they matter?
A touchpoint is a term used in marketing to describe a point of contact made between your brand and your customer. These interactions are...
Competing on the customer journey: how to make it meaningful
Armed with everyday tools and data, consumers call the shots these days. Companies have had to change things up to prove their worthy of...
How to Increase Your E-commerce Website Sales with Web Design Northampton
An online store that has been designed in an attractive and functional way will provide a pleasing customer experience and lead to an...
In a Crisis: How to Drive Traffic to Your Website By Improving User Experience and Content
Will the current crisis affect your online traffic and sales? Well, this will depend on your particular industry. At the moment, people...
The Dos and Don’ts of a Successful Web Design Northampton
As a business owner, it is important to remember that your website can either help or hinder your digital marketing strategy. Accordingly,...
Questions to ask yourself before hiring a website design company
Can I see examples of your previous work? Any established web design company should be able to show you their portfolio. Looking at...
Connect with your customer – use meaningful interactions
Using motion is an exciting way to liven up your designs – it brings an extra layer to your storytelling and helps you engage with...
The difference between UI and UX (in under 100 words)
UX is an acronym referring to User Experience Design. This type of design is a person-first way of designing products. Its all about...