Redesigning your website is the perfect opportunity to fix user experience issues, ditch bad habits, and re-introduce yourself to Google....
Do I need a cookie policy?
Yes, as a UK-based business you will almost certainly need a cookie policy. Here’s the official position: The UK’s General Data Protection...
What are touchpoints and why do they matter?
A touchpoint is a term used in marketing to describe a point of contact made between your brand and your customer. These interactions are...
Competing on the customer journey: how to make it meaningful
Armed with everyday tools and data, consumers call the shots these days. Companies have had to change things up to prove their worthy of...
How to Reduce the Bounce Rate of Your Northampton Website
You may be finding that your Northampton website is having difficulties generating: Increased online traffic Email signups Leads and...
How to Optimise Images to Improve Your Web Design
Have the images on your website been optimised? If not, they should be! There are many advantages to optimising images. For example, they...
5 Tips for Working with a Web Designer in Northampton in 2021
Almost one in two customers in Northampton will judge a company’s credibility based on the design of its website. This is the main reason...
11 Tips for Creating Killer Website Content for Businesses in Northampton
Deciding on the type of content to incorporate on your website is not a task to be taken lightly. Besides creating a sleek and...
How to Pick the Right Web Designer in Northampton
If you are a business owner looking for a web developer in the Northampton area, there are dozens to choose from. The challenge is finding...
Website Design Trends to Watch Out For and Implement in 2021
Web design is always evolving. What is innovative and groundbreaking today may be obsolete and old hat tomorrow. You don’t want you to...
How to Create a GDPR-Compliant Cookie Policy for Your Website
Website cookies are the small digital files that are stored on a user’s device (PC or smartphone). These text files contain small pieces...
In a Crisis: How to Drive Traffic to Your Website By Improving User Experience and Content
Will the current crisis affect your online traffic and sales? Well, this will depend on your particular industry. At the moment, people...
A Simple Local SEO Guide for Northampton Businesses
If you are looking to attract more potential customers and boost your sales, Local SEO is definitely something you should consider. If...
Why site speed matters
Much like dog years and country miles, waiting more than a few seconds for a website to properly load feels a lot longer than it actually...
Website top tips roundup
Since we’ve all been in lockdown internet usage has soared, with many UK providers reporting an increase of over 50% in consumption. Now...