March 2018 - DeType Design

Getting Email Consent right under the new GDPR legislation

by 2 minute read | by Sam Sayer | Last updated: Oct 26, 2021 | Published: Mar 23, 2018 | Marketing, Online, Websites

With GDPR coming in law in just a few short months now is the time to make sure all your email marketing is compliant. One of the things causing the biggest headache for many businesses is how to collect your audiences consent. It is likely that the way you have been...

Why tracking your website traffic is so important

by 3 minute read | by Sam Sayer | Last updated: Oct 26, 2021 | Published: Mar 22, 2018 | Marketing, Online, Websites

Your businesses website is a powerful tool for generating income. Great design and useful content are vital to gaining traffic but if you don’t understand how your users are interacting with your website you could be losing valuable leads. Often when a site is...

Why great website design needs great copy to match

by 3 minute read | by Sam Sayer | Last updated: Oct 26, 2021 | Published: Mar 6, 2018 | Marketing, Online

Visuals are a key part of design but so is the written word. Whilst aesthetics matter and visually you need your brand to appear professional and trustworthy, for the majority of internet users, browsing websites is a reading experience. Words are an essential part of...