Creative Direction, Branding, Print Design,
Web Design, UX/UI Design
Spun out as a standalone booking tool from Click Travel, travel.cloud is the new version of the award winning travel management software. From the branding through to the new CMS website, we have worked closely with Click Travel to deliver a clear, minimalist brand to reflect the clarity and simplicity of the booking tool.
The ever-higher climbing paper plane forms the subtle outline of a cloud – referencing the innovative and progressive nature of the software, with a playful and simple delivery.
We have worked with Sam and the team at DeType since the brand inception, from development of the logo, branding and ongoing marketing. We recently launched our new website and they worked very hard and with very little input or brief, to create exactly what we needed. I find them great at using their initiative, always very helpful, prompt at responding and I wouldn’t hesitate to recommend them for website or design work!
DeType have provided inspiring input into the visual identities of our brands for a number of years now, most recently working with us to create travel.cloud. On this latest project, they created virtually every aspect of the identity, from the logo through to the design of the website and delivered something we are all very proud of.
As part of the re-launch of travel.cloud, we developed a series of PPC ads to get fast traction to the platform, building on the illustrative creative approach.