CruCast – branding, app, website

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CruCast – branding, app, website

CruCast is an app for iOS and Android that streams DJ mixes to your device, regularly updated with the latest music. A very simple premise, and it needed some very simplistic branding – along with an icon that works well on the iOS store and stands out in a busy sea of icons on your device home screen.

Taking inspiration from the key aspects of the app – traditional dance music mediums (vinyl, CD + digital), wifi and the podcast icon, we crafted them all into one icon, utilising the CC initials from CruCast. A bright screen-based colour palette completes the brand – bright, modern and eye-catching.

 

CruCast-1 CruCast-3 Screen Shot 2014-07-17 at 21.53.36 Screen Shot 2015-03-01 at 20.27.26 Screen Shot 2014-07-17 at 21.51.57 Screen Shot 2014-07-17 at 21.53.09

 

Skills

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Posted on

March 17, 2015